1.    Multitasking During Study Sessions The term multitasking is a bit of a misnomer. Our brains do not truly multitask, so your demands on it when “multitasking” reduce its effectiveness dramatically. Multitasking is actually divided attention which decreases production. Checking social media, texting, or watching TV while trying to study forces your mind to constantly switch focus. This makes it a challenge to grasp complex concepts, and it interferes with retention.